picking wine?
Theo’s got you
Personalized wine recs for people who don't want to become sommeliers
Who is theo?
Tannins?
Haven’t heard of her.
Notes of forest floor?
No thanks, sis.
we LOVE GREAT WINE. BUT we EXIST TO MAKE IT SIMPLE.
Answer a few questions and walk away with wine you'll love.
as seen in
IT’S THIS EASY
1. Snap a picture of the wine aisle or wine menu
2. Tell Theodora what you’re looking for (budget, vibe, red or white wine)
3. Theodora shares her curated picks for you and why they match your taste
4,000+
wine recs given (and counting)
9/10
users would buy their Theo rec again
8/10
users would recommend
Theodora to a friend.
“I've literally airdropped this app to people in Ubers. If you're in my life, you've heard about Theodora.”
- Christina
“Theodora always helps me pick the perfect wine for dinner parties! Using the app is a breeze and I love that it tells me where in the store I can find my bottle!”
- Lily
“Knowing it was picked for you gives you confidence you're going to like it, rather than just taking a random guess.”
- Yuval
this if for you if:
You don't want a lecture. You just want to know it'll be good
You’re tired of trying wine with cute labels with mid wine
You are looking for your new go-to wine
You want to be a fab gift giver with a cute wine and a great one-liner to share with it
You know what you like, but don’t always know how to say it or what bottle it is
find wine you love!
find wine you love!
Go on, ask us anything.
We’ll be honest. You might as well ask.
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Theodora is a free iPhone app that gets to know your taste and sends you personalized wine picks (and where to find them near you).
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Completely free. No subscription, no hidden fees. Every recommendation is based on your taste, what we think you’ll love and your budget (up-selling is a red flag).
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I always struggled to answer the first question they ask which is: “what wine do I like”. They know wine, but translating to my level of wine knowledge was always a struggle. So think of Theo as your translator (plus, Theo gets to know you over time and gets better so you never have to answer the dreaded what do you like ever again)
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Nope, and that's kind of the whole point. Theodora was built for people who love sipping wine without wanting to study it.
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We ask you a few questions about what you're already sipping and what you're looking for. They don’t need to be super accurate, it gives a baseline of what you like. From there, Theo finds wines that match your taste and tells you exactly which store near you carries them. (Coming soon: helping you pick wine at restaurants or by taking a pic of the wine aisle so you can get help picking wine literally anywhere)
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Theodora shows you real-time availability at stores near you , so you're never sent on a wild goose chase. We're adding new stores all the time. Don't see your go-to store? Tell us. We take requests and we'll let you know when it's live.
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Yes, and honestly? This is one of the best ways to use Theodora. Tell us about the person, the occasion, and your budget. We'll find something worth giving. You'll look like a pro gift giver (You're welcome.)
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Theodora is available on the Apple App Store in the United States …for now. Android and additional markets are on the roadmap. If you're outside the US or on Android, drop your email and we'll let you know the moment you're covered.
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Nope. Theodora doesn't ship you anything. She finds wine that's already near you, at stores you already shop at, and tells you exactly what to grab. No boxes, no commitments, no waiting for a delivery. Just walk in and pick it up.
